Please Don’t Tell (PDT) is a speakeasy bar located in New York’s East Village, hidden behind a phone booth inside Crif Dogs. This rebranding centers on the contrasts that define the experience of entry from loud to quiet, bright to dim, and public to private, translating that shift into a restrained visual identity.

Custom typeface draws directly from the bold, deconstructed shapes of Frank Gehry’s Vitra Design Museum. Four distinct architectural elements—curves, twists, edges, and bases—were isolated and transformed into letterforms, celebrating Gehry’s interplay of deconstruction and fluidity. 

Oxygen Recovery Breathing (ORB) is a modular breathing device designed in response to the growing instability of modern air. It consists of a reusable actuator paired with eight air canisters, each formulated for a specific condition.