ORB
Brand Identity, Packaging, 3D
2025


Instructor:  Pedro Mendes
Oxygen Recovery Breathing (ORB) is a modular breathing device designed in response to the growing instability of modern air. The project explores how air can be treated as a designed system through scientific language, material precision, and controlled form. ORB consists of a reusable actuator paired with eight interchangeable air canisters, each formulated for a specific condition, such as exposure to pollution, allergen sensitivity, altitude changes, recovery, and rest. 

Visually, the identity is built around circular form language inspired by breath cycles, molecular structures, and diagnostic imaging. Mineral-inspired materials and clear typography position ORB between medical instrumentation and contemporary product design.























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